Work an exhibition stand

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“Wise men speak because they have something to say; Fools because they have to say something.”
Plato

Trade fairs and exhibitions are a major investment of time, money and effort. This module ensures your on-stand team are prepared and inspired to maximise your exhibition ROI by engaging more delegates and turning stand conversations into high quality contacts and leads.
 
Don’t let opportunities walk past. Discover skills and behaviours to represent the brand in the most positive light all day, every day and deliver a more effective and impactful stand experience. Use your marketing collaterals effectively and plan your key messages so you can comfortably connect and engage with as many potential customers as possible.

    This module:
  • Half-Day
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Participants will be able to:

  • Define stand etiquette and identify best practice “Do’s” and “Don’ts” on the stand
  • Represent the brand with positivity and charisma from beginning to end
  • Engage more delegates – comfortably approach people and don’t miss opportunities
  • Confidently approach people, break the ice comfortably and ask the right questions
  • Use the stand and your materials effectively to demonstrate in-depth knowledge
  • Effortlessly deliver your key messages in every interaction
  • Get more leads and contact details

After working with The Method, the on-stand reps were confident, motivated and hungry to speak to delegates. They couldn’t believe the difference the training made. For the first time we felt entirely justified in the investment of this massive event. Nicola Nova, International Brand Manager, Daiichi Sankyo

- Nicola Nova, International Brand Manager, Daiichi Sankyo

Interested

If this module is of interest then there are 3 ways we can help you…

Sign up for a taster session, add the module to an enquiry or get in touch and we’ll help you select the correct behaviours.